New York Yankees offers promotion and sponsorship opportunities

Effective February 19, 2007, Bryton Harry has partnered with the New York Yankees to offer marketing, promotion and other sponsorship opportunities at Yankee Stadium. The agreement between Bryton Harry and the New York Yankees will extend customized sponsorship opportunities to clients and bring new business opportunities to the Yankees.

Bryton Harry has created a unique cross-cultural promotional event that will share the Japanese culture with American baseball fans. The first 20,000 fans in attendance will receive a Japanese hand towel, called a "Tenugui" The sponsorship opportunities also include In-Stadium Maquee Matrix, Diamond Vision, Highway Marquee Matrix Board, 200 game tickets, Loge Hall of Fame Suite Party, and On-Field Ceremony, as well as Light Emitting Diode (LED) and DiamondVision Commercial Spots.

Winner of the most world champion titles than any other sports franchise, the New York Yankees continue to record the highest television ratings and total ticket sales. Also, the number of franchise players makes the Yankees on of the league's most marketable teams. Star athletes include Derek Jeter, Alex Rodriguez, Japanese hero Hideki Matsui, and now Chien-Ming Wang of Taiwan. Bryton Harry is working with the team's marketing and corporate sponsorship executives to create customized sponsorship opportunities.

For more information about marketing and sponsorship opportunities with the New York Yankees, please contact us at 212-213-8821 or via email at info@brytonharry.com. From Japan, please call 06-6386-9630 or send an email to info@brytonharry.com.

Bryton Harry is a global sports marketing company that provides marketing and consulting services through sports. The firm also provides hospitality packages at major sports events. The company's headquarters is located in New York, N.Y., and its affiliate company, Bryton Harry Japan, has its base in Osaka.